Meet the team
These are the people (and dog) who are excited to help your company!
Fractional CFO
Sloane Schmidt
I am a high-energy financial executive with a unique blend of strategic vision, technical accounting expertise, and collaborative leadership. Recognized as a trusted change agent, I have a proven track record of helping organizations scale for sustainable growth, optimizing financial and operational performance, and leading transformational initiatives that improve efficiency and profitability. I excel at building high-performing teams, strengthening financial infrastructure, and partnering with executive leadership to drive informed decision-making and long-term business success.
My industry experience spans SaaS, consumer packaged goods (CPG), manufacturing and fabrication, wineries, breweries, pharmaceuticals, and professional services. This diverse background enables me to quickly understand unique business models, identify growth opportunities, and implement financial strategies that drive measurable results.
I am passionate about helping business owners gain confidence in their financial operations so they can focus on what they do best—building their business and pursuing their vision. Whether supporting a sole proprietorship, a high-growth startup, or a Fortune 500 organization, I bring the perspective, adaptability, and financial leadership needed to help companies navigate challenges, improve profitability, and scale with confidence. My experience across organizations of all sizes allows me to tailor practical, strategic solutions that meet each company's unique needs and stage of growth.
Fractional CFO
Geoff Schmidt
I am a passionate finance leader who loves helping companies working through challenging times. His greatest joys come from partnering with a troubled organization and collaborating with the stakeholders to develop and implement strategies to thrive. I love to leverage the breadth of my experience across a wide spectrum of industries, to apply them to the next opportunity to help a client, and in so doing, learn still more strategies to apply.
I have spent significant time in Healthcare, Not-For-Profit and Commercial Real Estate, as well as specialty retail and SaaS. Additionally, I have partnered with many small and medium-sized businesses, helping them to get to the next stage.
Along the way, I am always focused on finding the biggest challenges facing these companies and working on strategies to navigate those obstacles.
I am also highly involved in community service projects, both near home and internationally.
When not turning numbers into strategies, I love playing with my dog, doing puzzles while listening to albums with my wife and traveling!
Chief Quality Officer
Max
As a dog, I find my greatest contributions to Crossroads come when I provide support and affection for other members of the team.